Morphii Featured on Hypepotamus

Hypepotamus, if you don’t know, is a site that features startups in the Southeast region–covering everything from tech, to big data, to social good. The site has recently published a great article about Morphii and how using morphiis can help … Read More

Morphii Science Studies: Now & Future

The Morphii science labs are humming these days.  After learning that morphiis seem to be more fun and more helpful than emojis or simple descriptive words for reporting emotional reactions to brand-related social media images in a recent study conducted by … Read More

The Problem with Star Rating Systems, As Told By Uber

If you’ve traveled to or lived in a big city in recent years, chances are you’ve taken an Uber. The app functions so seamlessly. Before you know it, there’s a car at your front door ready to take you wherever. … Read More

Emojis Increase Open Rates on Push Notifications

  Chances are that you have a love/hate relationship with push notifications. The world is literally at your fingertips, but sometimes the buzzing is incessant. However, did you know that according to a recent study from Social Media Explorer, the … Read More

Unicode Rolls Out New Emoji: What Made the Cut

You’ve been waiting your whole emoji life for the avocado. And now it’s coming. In addition to the ever-popular fruit (yes, an avocado is a fruit; we googled it), they’ve released a fox face, an owl, drooling face, a pregnant … Read More

What We Learned from Emojicon

Emojicon. Now there’s something you probably didn’t know would one day be in your vernacular. But it happened last month in California. And here are a few interesting takeaways that had us excited for the future of digital communication: New … Read More

Why Emoji Representation Matters

Did you know that 90% of all online users use emoji to communicate? These little emoticons–whether it be facial expressions, clinking beer mugs or adorable animals–have completely changed the way we communicate. Our society is beginning to use fewer words … Read More