Emojis Increase Open Rates on Push Notifications

  Chances are that you have a love/hate relationship with push notifications. The world is literally at your fingertips, but sometimes the buzzing is incessant. However, did you know that according to a recent study from Social Media Explorer, the … Read More

Unicode Rolls Out New Emoji: What Made the Cut

You’ve been waiting your whole emoji life for the avocado. And now it’s coming. In addition to the ever-popular fruit (yes, an avocado is a fruit; we googled it), they’ve released a fox face, an owl, drooling face, a pregnant … Read More

What We Learned from Emojicon

Emojicon. Now there’s something you probably didn’t know would one day be in your vernacular. But it happened last month in California. And here are a few interesting takeaways that had us excited for the future of digital communication: New … Read More

morphii Lets You Throw Shade in a Text

A wonderful article here tells us how many of us are using the phrase, “throwing shade” incorrectly.  It’s really worth a read, as there’s more history there than you might imagine.  A lot more than meets the eye, if you … Read More

Signals, Noises & Feelings (Oh, my!)

As a rule, people like to be understood rather than misunderstood. But in digital communications, particularly where it comes to feelings, it’s often quite difficult to communicate clearly, and to be understood accurately. Sure, typing three angry face emoji in … Read More

Why Emoji Representation Matters

Did you know that 90% of all online users use emoji to communicate? These little emoticons–whether it be facial expressions, clinking beer mugs or adorable animals–have completely changed the way we communicate. Our society is beginning to use fewer words … Read More

We Feel You – Measurement

Because of a lack of adequate, clear, and coherent means of conveying and understanding feelings, those interested in how individuals and groups of people feel and behave, lack adequate tools to capture and measure emotion. This is true particularly with respect to specific types of feelings and their intensities.

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