Check out the latest and greatest thought leadership from the Morphii team.
Emotion Insights suggest that 56% of respondents fell into misleading NPS categories in a recent study. The Business Problem NPS®️ gained notoriety for efficiently garnering …
3 out of 4 NPS® “Promoters” Actually Reported a Less Energized Emotion In retail and other direct-to-consumer markets, it is common for companies to use …
3 out of 5 of NPS® “Detractors” Actually Report an Efficiently Addressable Emotional State. Consumer experience and research departments are often tasked with developing a …
8 out of 10 major polls mispredicted the outcome of the 2016 election by at least 3 points. OVERVIEW Morphii® collaborated with EMI – …
What Net Promoter Score® Lacks, Morphii Provides Net Promoter Score (NPS) numeric ratings intend to predict how customers might behave in the future. The developers …
People using the Morphii platform usually notice that the Core morphiis collection is comprised of more emotions that feel “bad” than ones that feels “good.” …
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