NEW: No/Low Code Ways to Implement Morphii:

RavenCSI is a Morphii Preferred Partner. Dedicated to helping organizations decision more efficiently, RavenCSI provides simple, fast, no-code solutions for survey deployment; as well as, SMS/Email alert capabilities and customizable reporting dashboards.

The most engaging plugin for experience capture is now available to WordPress users, large and small. Vetted by Market Research Pros, Morphii elevates consumer insights around your brand, products, services, content, and more.

Matching RavenCSI with Morphii was a no-brainer, because Raven’s UI combined with Morphii’s advanced engagement technology provides next-level capabilities. As a differentiator, Raven’s purpose-built UI encompasses truly seamless access to the science-based power of Morphii under one umbrella. Integrating Morphii into an application like RavenCSI was a straight-forward process that involved creating a location to store result data and mapping interactive element access to the UI workflow. Morphii components are well documented, require no third-party software, and adhere to normal web standards.

Lee Camblin

Using the Morphii Widget in Your Platform or Application:

Sample code is readily available for adding Morphii technology to HTML applications.

Want a head start? Basic wrappers and integrations are already available for use in these survey platforms:

Technical Widget Integration Architecture:

Your Web App uses the Morphii® Services to render morphiis associated with a question on the page.
When the user is done, the Web App submits the morphii® reaction. This is done calling a function provided by the Morphii® Service.
As a response the Web App receives back the morphii® response information (type of emotion and intensity).
The Web App transmits the morphii® response and other data captured to your platform to be processed.
The morphii® response information is persisted in your database(s) for further aggregation and analysis. Your platform controls how the data is stored and secured.
Your end users will use your App Dashboard to view results, including the morphii® results. This allows you to keep the user in your system without them going somewhere else to see the morphii® results.
The morphii® responses are queried alongside other significant metrics from your database.

Practical Integration Components to Keep in Mind:

3 key steps for the Practical Integration of Morphii

1.

WHY & WHAT

The problems you are trying to solve probably center around “why” stakeholders are behaving/will behave a certain way, and “what” experiential types and intensities catalyze such behaviors.

2.

WHERE & WHEN

Determining “where,” “when” and how often Morphii can capture X-Data within your process/application, will likely relate to whether you are trying to explain past/current behaviors (reactive), predict future ones (proactive), or both.